Macfarlane's customer self-service solutions deliver quality service at a cost-effective price - yet are flexible enough to also provide customers with access to live assistance when self-service by itself simply isn't enough.
It's the best of both worlds. The convenience and cost-effectiveness of self-service combined with the reassurance of personal service - making a valuable contribution to both an organisation's profitability and efficiency while enhancing customer satisfaction by providing convenience, 24/7 access and privacy.
IVR has been available for many years and has been implemented with various degrees of success in a wide variety of application areas. Despite general unease within the general public about the deployment of IVR, providing callers with a good and reliable service without using costly staff time is a key benefit that can be gained from a carefully designed IVR system.
Successful implementations of IVR have sought to keep the number of menu choices to a minimum and provide the caller with real value and satisfaction. At Macfarlane we have the expertise to assist you in creating a beneficial form of IVR service and caller interface.