Contact+ is a modern technology product that addresses new and growing requirements in the general business market for Communications Management. It is ideally suited for technology resellers because it offers a fresh sales opportunity with excellent margin and recurring revenue, that can help to strengthen and grow their businesses.
Contact+ is easy to sell because it readily integrates with the product portfolios of both IT centric and telco specialist resellers.
It allows resellers to:
- Expand the scope of their offering and skills, thereby protecting themselves from being too narrowly focused
- Leverage their existing customer base with a new add-on product, generating new revenue streams and reducing churn
- Increase their appeal, become more competitive and win new customers
Benefits of Macfarlane
For technology resellers or integrators wishing to expand their product portfolio, the most ideal candidate would be a product that complemented and added value to their existing product set.
Incorporating both telecoms and IT technology, Macfarlane’s Contact+ Communications Management platform is an ideal choice. It can add IT related communications (e.g. email, web chat, social media) to an existing telecoms environment and it can also enhance an IT environment (e.g. CRM system or any type of application or database) with a complete multi-channel communication capability.
There has never been a better time to bring a new customer experience product to the market as interest is high and continuing to grow, driven by the benchmark set by the phenomenal success of the online retail giants.
Contact+ is price competitive, offers a recurring revenue stream and gives generous reseller margins. It addresses a strongly developing business need and can be sold to small, medium and large size organisations.
The attractiveness of the Macfarlane solution is further enhanced by being a truly SaaS platform. It requires no additional hardware or software to be deployed and integrates easily with existing telecoms and IT environments. This is attractive to resellers because solutions that are easy to deploy, cost effective to maintain and that provide a source of monthly recurring revenue are highly desirable.
Pricing is a subscription based opex model requiring no up-front capital investment, and discounts are available for longer term prepaid contracts.
Macfarlane offers a white-label option allowing resellers to seamlessly integrate this product with their portfolio by applying their own branding.
To read about the market opportunities and benefits to resellers of selling Contact+ please click here to download our Reseller Brochure.
If you are interested in becoming a reseller partner please fill in our contact form.